Date: Tuesday 8 and Wednesday 9 July 2025
Time: 09:30-13.00 (BST)
Venue: Zoom
Price: £360 + VAT
Terms and conditions can be seen here.
Training focused on your objectives
In this fully interactive session, More Onion experts will help you to design rich and effective supporter journeys. Whether you're new to supporter journeys design, or looking to refine journeys you're already running, this session is for you. The learnings will apply to all types of supporter journeys.
We'll cover:
- Setting good objectives and metrics
- Key principles for great supporter journeys
- Understanding and segmenting your audience
- Enriching your journeys through engagement actions
- Practical tools for designing your journeys
- Topline discussion on data and automations
How it will work
This training series will consist of two half-day sessions using virtual meeting platform Zoom. There'll be a mix of expert input from More Onion experts, practical exercises, group work and discussion with other trainees, plus personal reflection and 'homework' to help you make the most of the contact time.
Feedback on previous training events:
"The session was tailored to the needs of the group throughout, which was refreshing and meant I gained insight and wisdom specific to my needs from professionals with years of experience. Well worth the money."
Vicky Horne, digital campaigns officer, Beat
"One of the best trainings I've ever been to." Bjorn Lefers, Schule im Aufbruch
"I would really recommend this course to anyone looking to develop, increase or better engage their supporter base. Despite being virtual, the course facilitators managed to keep things moving and relevant throughout and I came away feeling inspired and motivated, and armed with some practical tips, ideas and techniques. It was also really useful to get an insight into what other charities are doing, and the challenges they face." Sarah Elam, External Relations Manager, The Harpur Trust
"It was a great blend of peer sharing and training, where you get to practically apply the knowledge as you are learning it." Hannah Mae Trow, Campaign engagement officer, The Trussell Trust
"The sessions were very well thought-out and considered as they used different formats to deliver large chunks of information - keeping us engaged throughout but also creating an atmosphere where all questions were welcome. Would highly recommend to all digital mobilisers." Charlotte Kennedy, Campaigns and Communications Officer, Robin Hood Tax
If you have any questions, feel free to reach out to charlotte@more-onion.com
Who is it for?
This training is suitable for anyone who is involved in planning or executing supporter journeys for a non-profit organisation. Whether you’re thinking about putting together your first supporter journeys or if you’re an experienced mobiliser, campaigner or fundraiser looking to sharpen your plans and implementation, these sessions are for you.
The training is technology-neutral and will give you helpful strategies and tactics regardless of what form and email tools you use.
Note: For organisations based outside of the UK, we are able to issue invoices in Euros, in which case a single training is €420 + tax